The main goal is to support marketing teams with data-driven insights, dashboards, and analysis; the role centers on marketing analytics and works closely with sales analytics and unit economics to improve data consistency across teams.
Marketing Analytics: Analyze marketing performance across paid acquisition, events, product marketing, and website performance
KPI Tracking & Dashboards: Build and maintain KPI dashboards for the performance, product marketing, events, and website teams
Ad-hoc Analysis: Handle stakeholder requests and metric investigations, such as explaining lead drops or campaign results
Attribution & Funnels: Work with acquisition funnels, marketing costs, and attribution models, including multi-touch where applicable
Cross-team Collaboration: Partner with Sales Analytics and Unit Economics to align definitions, metrics, and data models
Data Quality & Consistency: Improve data quality, standardize metric definitions, and reduce inconsistencies across reports
Operational Support: Support marketing teams' day-to-day analytical needs while contributing to long-term improvements
Requirements
Experience: 3-4+ years in data analytics, with hands-on marketing analytics experience
SQL: Strong SQL skills (mandatory)
Marketing Domain Knowledge: Practical experience with marketing metrics, campaign analysis, attribution models, or KPI frameworks
Data Visualization: Experience building clear dashboards for non-technical stakeholders
Communication Skills: Strong communication skills and the ability to work closely with marketing stakeholders
Analytical Mindset: Ability to investigate problems, explain metric changes, and turn data into insights
Nice to have: Web analytics experience (e.g. Google Analytics) is a strong plus
Nice to have: Attribution modeling experience
Nice to have: dbt or similar data transformation tools; Python for data analysis or automation
Familiarity with analytical databases such as ClickHouse and BI tools such as Apache Superset
Done for you
We'll apply to this for you
Denidel's HR team submits and tracks the application on your behalf.
